The latest Updates and Resources on Novel Coronavirus (COVID-19).
This is a confusing time in the public health emergency. Americans are thinking less about COVID-19 on a daily basis and many are eager to move on. But COVID-19 hasn’t gone away, as evidenced by quick spread of the new variant, and it will continue to be part of our lives for the foreseeable future.
Getting more Americans vaccinated against the virus will help to move us out of the pandemic stage. We can do this by sharing the right message and using trusted messengers on multiple platforms. This is the focus of the AHA’s vaccine confidence initiative, supported by $3 million in grant funding from the Centers for Disease Control and Prevention (CDC).
One of us is president of a hospital in North Carolina and has a background in family medicine and rural health. The other is chief marketing and experience officer for a health system in Louisiana. At the AHA Leadership Summit last month we offered our thoughts on the vaccine and the road ahead. Here are five highlights:
You can learn more about the AHA’s vaccine work at aha.org/vaccineconfidence.
Roxie Wells, M.D., is president of Cape Fear Valley Hoke Hospital in Fayetteville, North Carolina, and a member of the AHA Board of Trustees. Christine Albert is chief marketing and experience officer at LCMC Health in New Orleans, Louisiana, and a member of the SHSMD Board of Directors.
This content was funded in part by a cooperative agreement with the Centers for Disease Control and Prevention (grant number CK20-2003). The Centers for Disease Control and Prevention is an agency within the Department of Health and Human Services (HHS). The contents of this resource do not necessarily represent the policy of CDC or HHS, and should not be considered an endorsement by the Federal Government.
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